Safety & security
Deploy GenerativeAgent with confidence
Protect your business with safety and security by design.
Ensure trust with safe, ethical AI
Safeguard your brand
Robust guardrails ensure reliability and ethical operation.
Protect your data
Comprehensive security mechanisms maintain data protection and privacy.
Build customer trust
Provide efficient, personalized service without compromising safety.
Automate customer service safely
GenerativeAgent comes with best-in-class security and safety, making it enterprise-ready.
Multi-model orchestration
GenerativeAgent incorporates multiple LLMs, each for a specific purpose. Some models function solely as QA and safety mechanisms.
Nuanced orchestration ties the system together so it operates safely and reliably.


Protection against malicious attacks
Automated input safety evaluators filter malicious inputs and guard against a wide range of jailbreaking techniques.
These mechanisms include prompt filtering, content filtering, and models to detect harmful language.
Guardrails and grounding keep GenerativeAgent tasks and responses within scope.
Hallucination mitigation
Built-in safety agents analyze outputs to identify and prevent the generation of inaccurate or misleading information.
Automated quality assurance testing and manual red teaming focus on identifying hallucinations.
Responses are firmly grounded in your data, policies, and knowledge base, improving accuracy and reliability.


Enterprise-grade data privacy and security
GenerativeAgent maintains a strong security boundary through:
Multi-factor authentication and SSO integration
Continuous monitoring with advanced intrusion detection systems
Regular vulnerability management and 3rd-party penetration tests
Zero data retention policy and PII redaction before storage
SOC 2 Type II and PCI compliance
Your data is used only for your service – never to train models for other companies. Learn more about security and compliance in ASAPP’s trust portal.
Intelligent human collaboration
A human-in-the-loop consultation process allows a human to be pulled into the conversation when compliance warrants a human or a licensed professional.
Learn more about the Human-in-the-Loop Agent (HILA™).

Pinpoint opportunities to improve performance
Use automated insights to identify & prioritize areas for optimization.

Adjust safety sensitivity by use case
Customize safety boundaries to align with business policies and risk tolerance. Fine-tune without compromising baseline protections.
Expand the topics AI can address while maintaining filters that prevent unsafe or off-brand outputs.

Control input safety with precision
Tailor topic boundaries to match your brand, compliance needs, and service domains—while keeping responses focused and on-policy.
Set stricter rules around what inputs GenAgent can respond to and when to involve a human.
Learn more about GenerativeAgent features
Real customer issues. Real solutions.
GenerativeAgent is a practical workhorse in any contact center.

Subscription management
GenerativeAgent cuts customer churn and protects revenue for businesses that rely on subscriptions.
Learn more

Retail customer loyalty
GenerativeAgent gives customers efficient service that drives repeat business and higher revenue.
Learn more

Reservations and booking
GenerativeAgent navigates complex systems and scenarios to manage customer bookings.
Learn more